The Trade Desk, Inc. · TTD · FY2024 Q2 · Calendar Q3 2024

The Trade Desk: CTV and retail media drive Q2 growth

The supplied analysis supports a constructive but execution-dependent view: resilient CTV and retail media demand, broader UID2 adoption and Kokai’s reported efficiency gains provide evidence for continued growth, while partnership scaling, competition, regulation and macro-sensitive advertising demand remain the main tests.

Reported After market closeNASDAQCommunication Services $6.04B market cap
100quality score

Earnings scorecard

Reported versus consensus
Reported EPS $0.39 Consensus $0.36
EPS surprise +9.2% Reported versus consensus
Reported revenue $584.5M Consensus $578.0M
Revenue surprise +1.1% Reported versus consensus

Market reaction

event-close to next-session close
Stock move +12.5% Event window
SPY move +0.4% Same window
Abnormal move +12.1% Stock minus SPY
Volume 3.3× Versus trailing sessions
Subsequent drift +0.0% Up to 20 sessions
TTDSPY benchmark

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Transcript intelligence

What changed

The current analysis shows Q2 growth accelerating around CTV, retail media and international expansion, with UID2 reaching broader partner adoption and Kokai producing early reported performance gains. Compared with the prior quarter, the analysis adds Netflix partnership testing, wider UID2 references and a more explicit focus on scaling Kokai.

Guidance delta

Management maintained its outlook and guided to at least $618 million of Q3 revenue, approximately 25% year over year.

Key takeaways

  • Q2 revenue grew 26% year over year to $585 million, with adjusted EBITDA of $242 million.
  • Management identified CTV as the primary growth driver, with CTV representing a high-40% share of spend.
  • UID2 adoption, retail media partnerships and Kokai AI were central to the growth narrative.
  • Management highlighted early Kokai results including more than 70% incremental reach and approximately 27% CPA improvement.

Management priorities

  • Scale Kokai across advertisers and inventory while investing in AI, infrastructure and talent.
  • Expand UID2 across CTV, audio and publisher partners.
  • Grow retail media partnerships and international operations, particularly in EMEA and APAC.

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Earnings History

Estimate Beat Miss Match
TTD REVENUE earnings history estimate and actual scatter chart 9 reported fiscal quarters and 3 future estimate-only quarters. Q4 '23 estimate $582M Q4 '23 actual $606M, beat Q1 '24 estimate $480M Q1 '24 actual $491M, beat Q2 '24 estimate $578M Q2 '24 actual $585M, beat Q3 '24 estimate $620M Q3 '24 actual $628M, beat Q2 '25 estimate $685M Q2 '25 actual $694M, beat Q3 '25 estimate $719M Q3 '25 actual $739M, beat Q4 '25 estimate $841M Q4 '25 actual $847M, beat Q1 '26 estimate $679M Q1 '26 actual $689M, beat Q2 '26 estimate $752M Q2 '26 actual $715M, miss Q3 '26 estimate $651M Q4 '26 estimate $942M Q1 '27 estimate $768M
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Analyst Consensus ?

ConsensusHold45 ratings
Bullish1635.6%
Neutral2453.3%
Bearish511.1%

1 unmapped firm rating excluded from the percentages.

Analyst 52W Price Targets

$12.77Previous close
$6Low
$49.19Average
$145High

Latest persisted target per named analyst; persisted previous close from FN2's market snapshot as of Oct 27, 2026. Not an FN2 forecast.

Firm-level rating actions

FMP grade actions identify the grading firm, not a named analyst.

FirmRatingPrior ratingActionDate
UBS Buy BuyMaintainOct 14, 2026
Guggenheim Neutral NeutralMaintainSep 18, 2026
RBC Capital Sector Perform Sector PerformMaintainSep 9, 2026
HSBC Reduce HoldDowngradeAug 10, 2026
DA Davidson Neutral BuyDowngradeAug 10, 2026
Show 41 more rating actions

Named analyst price targets

Upside is calculated against the persisted previous close $12.77. FMP does not supply a rating on these named-analyst rows.

FirmAnalyst52W targetPrice when postedUpsideDate
UBSAnalyst unavailable$15$12.17 +17.5%Oct 14, 2026
GuggenheimMichael Morris$13$14.26 +1.8%Sep 18, 2026
Evercore ISIMark Mahaney$14$14.1 +9.6%Sep 8, 2026
BNP ParibasNick Jones$10$13.12 -21.7%Aug 10, 2026
Morgan StanleyAnalyst unavailable$13$13.2 +1.8%Aug 10, 2026
See 118 more

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Company context

Snapshot as of publication

The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are advertising agencies and other service providers who represent advertisers. The Trade Desk was founded in 2009 and is headquartered in Ventura, California.

Historical context

All TTD earnings

Communication Services peers this season

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Latest beats and misses

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Sources

  1. Earnings call transcript and parsed analysis · 2026-05-11T10:29:34.698584+00:00
  2. FN2 earnings calendar · 2024-10-17T05:10:49.140638+00:00
  3. Polygon adjusted daily market bars · 2026-10-27T08:30:44.632614+00:00
  4. Financial Modeling Prep analyst price-target consensus and quote snapshot · 2026-10-27T08:30:44.629888+00:00

Methodology

Reported and consensus figures come from FN2's earnings event records. Market reaction and volume are calculated from daily adjusted bars around the event; abnormal move subtracts the SPY move over the same window.

Analyst target low, average, and high values are derived at request time from each named analyst's latest persisted FMP target. The current-price marker comes from FN2's persisted market snapshot. They are sell-side estimates, not an FN2 valuation or recommendation.

Transcript intelligence is a structured synthesis of the current and prior earnings-call analyses. Missing values stay missing and are never estimated.

By FN2 Research · Updated · As of 2026-10-27. For educational purposes only; not investment advice.