Marriott International, Inc. · MAR · FY2026 Q2 · Calendar Q3 2026

Marriott raises RevPAR outlook as growth initiatives expand

Marriott's Q2 update supports a constructive operating picture: RevPAR outperformed, rooms growth remained strong and management raised its full-year RevPAR outlook. The thesis is balanced by higher planned investment, execution questions around new initiatives, and Middle East and currency risks.

Reported Before market openNASDAQConsumer Cyclical $90.76B market cap
100quality score

Earnings scorecard

Reported versus consensus
Reported EPS $3.19 Consensus $3.08
EPS surprise +3.6% Reported versus consensus
Reported revenue $7.07B Consensus $7.19B
Revenue surprise -1.7% Reported versus consensus

Market reaction

prior-close to event-session close
Stock move -7.0% Event window
SPY move +1.4% Same window
Abnormal move -8.4% Stock minus SPY
Volume 3.2× Versus trailing sessions
Subsequent drift -1.5% Up to 20 sessions
MARSPY benchmark

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Transcript intelligence

What changed

Compared with the prior quarter, Marriott reported Q2 global RevPAR growth of 3.4% and raised full-year RevPAR guidance to 3%-3.5%. The call also added detail on Series by Marriott in Greater China, the ITR owner incentive, Ask Bonvoy and new co-branded card economics, while capex increased to $1.25-$1.35 billion.

Guidance delta

Full-year global RevPAR guidance was raised to 3%-3.5%.

Key takeaways

  • Q2 global RevPAR increased 3.4%, while U.S./Canada RevPAR rose 5%.
  • Net rooms grew 4.5% year over year to more than 1.8 million, supported by signings and conversions.
  • The record pipeline reached 629,000 rooms, with conversions representing 34% of signings.
  • Management highlighted Series by Marriott in Greater China, the ITR owner incentive, co-branded cards and Ask Bonvoy.
  • The company plans $1.25-$1.35 billion of capex focused on digital transformation, key money and renovations.

Management priorities

  • Roll out the Series by Marriott collection across Greater China.
  • Implement the ITR incentive for owners in the back half of 2026.
  • Continue AI integration with Ask Bonvoy and expand partnerships with Google.
  • Maintain pipeline growth through conversions and new signings.
  • Return over $4.5 billion to shareholders via share repurchases and dividends.

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Earnings History

Estimate Beat Miss Match
MAR EPS earnings history estimate and actual scatter chart 9 reported fiscal quarters and 3 future estimate-only quarters. Q4 '23 estimate $2.12 Q4 '23 actual $3.57, beat Q1 '24 estimate $2.17 Q1 '24 actual $2.13, miss Q2 '24 estimate $2.47 Q2 '24 actual $2.50, beat Q3 '24 estimate $2.31 Q3 '24 actual $2.26, miss Q2 '25 estimate $2.61 Q2 '25 actual $2.65, beat Q3 '25 estimate $2.38 Q3 '25 actual $2.47, beat Q4 '25 estimate $2.60 Q4 '25 actual $2.58, miss Q1 '26 estimate $2.56 Q1 '26 actual $2.72, beat Q2 '26 estimate $3.08 Q2 '26 actual $3.19, beat Q3 '26 estimate $2.82 Q4 '26 estimate $2.96 Q1 '27 estimate $2.93
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Analyst Consensus ?

ConsensusHold52 ratings
Bullish2344.2%
Neutral2853.9%
Bearish11.9%

Analyst 52W Price Targets

$348.06Current
$160Low
$326.29Average
$449High

Latest persisted target per named analyst; persisted current price from FN2's market snapshot as of Sep 23, 2026. Not an FN2 forecast.

Firm-level rating actions

FMP grade actions identify the grading firm, not a named analyst.

FirmRatingPrior ratingActionDate
Truist Securities Hold HoldMaintainSep 10, 2026
UBS Neutral NeutralMaintainAug 20, 2026
Macquarie Neutral NeutralMaintainAug 5, 2026
Wells Fargo Overweight OverweightMaintainAug 4, 2026
Mizuho Neutral NeutralMaintainAug 4, 2026
Show 47 more rating actions

Named analyst price targets

Upside is calculated against the persisted current price $348.06. FMP does not supply a rating on these named-analyst rows.

FirmAnalyst52W targetPrice when postedUpsideDate
Truist FinancialAnalyst unavailable$360$332.84 +3.4%Sep 10, 2026
UBSRobin Farley$395$359.95 +13.5%Aug 20, 2026
Deutsche BankAnalyst unavailable$372$344.7 +6.9%Aug 4, 2026
Robert W. BairdAnalyst unavailable$393$346.83 +12.9%Aug 4, 2026
BarclaysBrandt Montour$348$346.83 -0.0%Aug 4, 2026
See 70 more

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Company context

Snapshot as of publication

Marriott International, Inc. is a leading global hospitality firm responsible for managing, franchising, and licensing a wide range of accommodation options, including hotels, residential units, and timeshare resorts, on an international scale. The company segments its extensive operations into North America (covering the U.S. and Canada) and its various international divisions. Under its corporate umbrella, Marriott oversees a diverse collection of esteemed brands, such as JW Marriott, The Ritz-Carlton, W Hotels, Sheraton, Westin, and Courtyard, among many others. As of February 15, 2022, its impressive network encompassed nearly 8,000 properties—specifically 7,989 establishments—operating across 139 countries and territories under 30 distinct hotel brand names. Established in 1927, Marriott International, Inc. maintains its corporate headquarters in Bethesda, Maryland.

Historical context

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Sources

  1. Earnings call transcript and parsed analysis · 2026-08-04T14:10:07.306727+00:00
  2. FN2 earnings calendar · 2026-09-08T01:23:13.784197+00:00
  3. Polygon adjusted daily market bars · 2026-09-23T05:30:51.164971+00:00
  4. Financial Modeling Prep analyst price-target consensus and quote snapshot · 2026-09-23T05:30:51.162183+00:00

Methodology

Reported and consensus figures come from FN2's earnings event records. Market reaction and volume are calculated from daily adjusted bars around the event; abnormal move subtracts the SPY move over the same window.

Analyst target low, average, and high values are derived at request time from each named analyst's latest persisted FMP target. The current-price marker comes from FN2's persisted market snapshot. They are sell-side estimates, not an FN2 valuation or recommendation.

Transcript intelligence is a structured synthesis of the current and prior earnings-call analyses. Missing values stay missing and are never estimated.

By FN2 Research · Updated · As of 2026-09-23. For educational purposes only; not investment advice.