Hilton Worldwide Holdings Inc. · HLT · FY2026 Q2 · Calendar Q3 2026
Hilton raises RevPAR outlook as pipeline and owner initiatives advance
Hilton's Q2 analysis supports a constructive but conditional view: resilient U.S. business-transient demand, a record development pipeline, and higher RevPAR guidance strengthen the growth case, while China and Middle East exposure plus execution risk around owner profitability temper the outlook.
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Reported versus consensusMarket reaction
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What changed
Compared with the prior-quarter analysis, Hilton reported stronger Q2 RevPAR growth, raised full-year RevPAR guidance, and expanded its development pipeline. The company also introduced the Undergraduate brand, added a Navan API integration, and emphasized Project RISE and loyalty fee reductions as new owner-profitability initiatives.
Guidance delta
Management raised full-year RevPAR guidance to 3–3.5% while maintaining a 6–7% net unit growth target.
Key takeaways
- Q2 RevPAR growth and adjusted EBITDA exceeded the high end of guidance, according to the supplied transcript analysis.
- The development pipeline reached a record 541,000 rooms, with more than 200 openings and 43,000 rooms signed during the quarter.
- Project RISE and loyalty fee reductions are intended to improve owner profitability, with management analysis indicating a potential 75–100 basis-point margin benefit for owners.
- Hilton highlighted U.S. business-transient demand, World Cup events, and new brand launches as demand and growth supports.
- China weakness, Middle East exposure, and execution of profitability initiatives remain important variables.
Management priorities
- Expand the development pipeline and achieve the 6–7% net unit growth target.
- Launch and expand brands including Undergraduate, Conrad, Curio, and Home2 Suites in targeted markets.
- Improve owner economics through Project RISE and loyalty fee reductions.
- Continue investment in the AI Planner and technology platform, including the Navan API integration.
- Support direct bookings and owner returns through technology and distribution initiatives.
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Analyst 52W Price Targets
Latest persisted target per named analyst; persisted current price from FN2's market snapshot as of Sep 24, 2026. Not an FN2 forecast.
Firm-level rating actions
FMP grade actions identify the grading firm, not a named analyst.
| Firm | Rating | Prior rating | Action | Date |
|---|---|---|---|---|
| Truist Securities | Hold | Hold | Maintain | Sep 10, 2026 |
| Susquehanna | Neutral | Neutral | Maintain | Aug 11, 2026 |
| Wells Fargo | Overweight | Overweight | Maintain | Jul 30, 2026 |
| Macquarie | Neutral | Neutral | Maintain | Jul 29, 2026 |
| Barclays | Overweight | Overweight | Maintain | Jul 29, 2026 |
| Baird | Outperform | Outperform | Maintain | Jul 29, 2026 |
| JP Morgan | Overweight | Overweight | Maintain | Jul 21, 2026 |
| Evercore ISI Group | Outperform | In Line | Upgrade | Jul 21, 2026 |
| Morgan Stanley | Overweight | Overweight | Maintain | Jul 17, 2026 |
| Bernstein | Market Perform | Market Perform | Maintain | May 15, 2026 |
| UBS | Buy | Buy | Maintain | Apr 30, 2026 |
| Mizuho | Neutral | Neutral | Maintain | Apr 29, 2026 |
| Goldman Sachs | Buy | Neutral | Upgrade | Dec 15, 2025 |
| Raymond James | Outperform | Outperform | Maintain | Jul 30, 2025 |
| B of A Securities | Buy | Buy | Maintain | Jul 21, 2025 |
| Jefferies | Buy | Hold | Upgrade | May 12, 2025 |
| TD Cowen | Buy | Buy | Maintain | Oct 24, 2024 |
| Melius Research | Hold | Buy | Downgrade | Oct 21, 2024 |
| Deutsche Bank | Hold | Hold | Maintain | Aug 8, 2024 |
| HSBC | Buy | Buy | Maintain | Apr 3, 2024 |
| BMO Capital | Market Perform | Market Perform | Maintain | Mar 20, 2024 |
| Citigroup | Neutral | Buy | Downgrade | Dec 14, 2022 |
| Redburn Partners | Neutral | Neutral | Maintain | Nov 30, 2022 |
| Berenberg | Buy | Hold | Upgrade | Sep 15, 2022 |
| Argus Research | Buy | Buy | Maintain | Dec 28, 2021 |
| Gordon Haskett | Hold | Hold | Maintain | Jun 26, 2020 |
| Nomura Instinet | Buy | Buy | Maintain | Jun 23, 2020 |
| Nomura | Buy | Buy | Maintain | Jun 23, 2020 |
| SunTrust Robinson Humphrey | Hold | Hold | Maintain | May 8, 2020 |
| RBC Capital | Sector Perform | Outperform | Downgrade | Mar 30, 2020 |
| Longbow Research | Neutral | Buy | Downgrade | Jul 15, 2019 |
| Argus | Hold | Buy | Downgrade | Nov 5, 2018 |
| B. Riley Securities | Buy | Neutral | Upgrade | Oct 25, 2018 |
| B. Riley FBR | Buy | Neutral | Upgrade | Oct 25, 2018 |
| Cowen & Co. | Outperform | Outperform | Maintain | Oct 23, 2018 |
| B. Riley | Neutral | Neutral | Maintain | Apr 27, 2018 |
| FBR Capital | Neutral | Outperform | Downgrade | Oct 27, 2017 |
| Tigress Financial | Neutral | Neutral | Maintain | Apr 27, 2017 |
| Guggenheim | Neutral | Neutral | Maintain | Apr 26, 2017 |
| Telsey Advisory Group | Perform | Outperform | Downgrade | Apr 3, 2017 |
| Bank of America | Buy | Neutral | Upgrade | Dec 15, 2016 |
| MKM Partners | Buy | Sell | Upgrade | Dec 5, 2016 |
| JMP Securities | Market Outperform | Market Outperform | Maintain | Jul 28, 2016 |
| Wolfe Research | Outperform | Outperform | Maintain | Jul 6, 2016 |
| CLSA | Buy | Buy | Maintain | Apr 12, 2016 |
| Brean Capital | Buy | Buy | Maintain | Jun 10, 2015 |
| Credit Suisse | Outperform | Outperform | Maintain | Nov 21, 2014 |
| Craig-Hallum | Buy | Hold | Upgrade | May 23, 2014 |
| ISI Group | Neutral | Neutral | Maintain | Jan 21, 2014 |
Named analyst price targets
Upside is calculated against the persisted current price $307.22. FMP does not supply a rating on these named-analyst rows.
| Firm | Analyst | 52W target | Price when posted | Upside | Date |
|---|---|---|---|---|---|
| Truist Financial | Patrick Scholes | $316 | $308.66 | +2.9% | Sep 10, 2026 |
| UBS | Robin Farley | $363 | $324.99 | +18.2% | Aug 14, 2026 |
| Deutsche Bank | Analyst unavailable | $365 | $314.66 | +18.8% | Aug 12, 2026 |
| Barclays | Analyst unavailable | $368 | $322.43 | +19.8% | Jul 29, 2026 |
| Barclays | Brandt Montour | $367 | $321.32 | +19.5% | Jul 20, 2026 |
| Wells Fargo | Analyst unavailable | $379 | $328.48 | +23.4% | Jul 16, 2026 |
| Bernstein | Richard Clarke | $320 | $316.56 | +4.2% | May 15, 2026 |
| Morgan Stanley | Analyst unavailable | $319 | $315.92 | +3.8% | May 12, 2026 |
| UBS | Analyst unavailable | $371 | $323.98 | +20.8% | Apr 30, 2026 |
| Truist Financial | Analyst unavailable | $312 | $315.74 | +1.6% | Apr 29, 2026 |
| Susquehanna | Analyst unavailable | $353 | $323.34 | +14.9% | Apr 29, 2026 |
| Barclays | Analyst unavailable | $365 | $323.34 | +18.8% | Apr 29, 2026 |
| Evercore ISI | Analyst unavailable | $350 | $335.07 | +13.9% | Apr 24, 2026 |
| Susquehanna | Analyst unavailable | $345 | $333.67 | +12.3% | Apr 23, 2026 |
| Barclays | Analyst unavailable | $363 | $328.91 | +18.2% | Apr 16, 2026 |
| Morgan Stanley | Stephen Grambling | $318 | $321.31 | +3.5% | Apr 10, 2026 |
| UBS | Analyst unavailable | $360 | $315.96 | +17.2% | Feb 22, 2026 |
| Truist Financial | Patrick Scholes | $307 | $326.1 | -0.1% | Feb 12, 2026 |
| Barclays | Analyst unavailable | $350 | $332.91 | +13.9% | Feb 12, 2026 |
| Mizuho Securities | Analyst unavailable | $321 | $325.13 | +4.5% | Feb 12, 2026 |
| Wells Fargo | Analyst unavailable | $373 | $329.82 | +21.4% | Feb 12, 2026 |
| Jefferies | David Katz | $339 | $326.55 | +10.3% | Feb 11, 2026 |
| Evercore ISI | Analyst unavailable | $325 | $296.46 | +5.8% | Jan 22, 2026 |
| Morgan Stanley | Analyst unavailable | $306 | $301.86 | -0.4% | Jan 16, 2026 |
| Barclays | Analyst unavailable | $309 | $301.86 | +0.6% | Jan 16, 2026 |
| Bernstein | Analyst unavailable | $304 | $287.73 | -1.0% | Jan 6, 2026 |
| Goldman Sachs | Analyst unavailable | $317 | $280.05 | +3.2% | Dec 15, 2025 |
| Truist Financial | Analyst unavailable | $253 | $271.08 | -17.6% | Oct 23, 2025 |
| Deutsche Bank | Analyst unavailable | $287 | $275.06 | -6.6% | Oct 23, 2025 |
| Susquehanna | Analyst unavailable | $255 | $275.06 | -17.0% | Oct 23, 2025 |
| Goldman Sachs | Lizzie Dove | $285 | $275.06 | -7.2% | Oct 23, 2025 |
| Barclays | Brandt Montour | $297 | $271.99 | -3.3% | Oct 23, 2025 |
| Morgan Stanley | Analyst unavailable | $289 | $265.96 | -5.9% | Oct 22, 2025 |
| Robert W. Baird | Analyst unavailable | $275 | $258.23 | -10.5% | Oct 17, 2025 |
| Barclays | Analyst unavailable | $288 | $258.91 | -6.3% | Oct 3, 2025 |
| Bernstein | Analyst unavailable | $288 | $266.41 | -6.3% | Sep 17, 2025 |
| Raymond James | Analyst unavailable | $300 | $273.29 | -2.4% | Jul 30, 2025 |
| Morgan Stanley | Stephen Grambling | $286 | $274.34 | -6.9% | Jul 15, 2025 |
| Mizuho Securities | Ben Chaiken | $263 | $258.74 | -14.4% | Feb 5, 2025 |
| Wells Fargo | Daniel Politzer | $240 | $258.74 | -21.9% | Feb 4, 2025 |
| Truist Financial | Patrick Scholes | $220 | $233.5 | -28.4% | Oct 24, 2024 |
| Deutsche Bank | Carlo Santarelli | $200 | $233.5 | -34.9% | Oct 24, 2024 |
| Evercore ISI | Duane Pfennigwerth | $240 | $238.81 | -21.9% | Oct 21, 2024 |
| Barclays | Brandt Montour | $244 | $238.47 | -20.6% | Oct 18, 2024 |
| Robert W. Baird | Michael Bellisario | $235 | $237.49 | -23.5% | Oct 17, 2024 |
| Goldman Sachs | Lizzie Dove | $245 | $220.38 | -20.3% | Sep 18, 2024 |
| Bernstein | Richard Clarke | $261 | $217.08 | -15.0% | Aug 29, 2024 |
| Macquarie | Chad Beynon | $208 | $205.07 | -32.3% | Aug 7, 2024 |
| Barclays | Brandt Montour | $228 | $228.19 | -25.8% | Jul 17, 2024 |
| Argus Research | John Staszak | $260 | $228.47 | -15.4% | Jul 16, 2024 |
| Truist Financial | Patrick Scholes | $209 | $203.57 | -32.0% | Apr 25, 2024 |
| Macquarie | Chad Beynon | $205 | $203.86 | -33.3% | Apr 25, 2024 |
| Deutsche Bank | Carlo Santarelli | $185 | $203.98 | -39.8% | Apr 25, 2024 |
| Robert W. Baird | Michael Bellisario | $215 | $204.7 | -30.0% | Apr 25, 2024 |
| Barclays | Brandt Montour | $216 | $198.82 | -29.7% | Apr 19, 2024 |
| HSBC | Meredith Jensen | $254 | $210.37 | -17.3% | Apr 3, 2024 |
| Wells Fargo | Jeffrey Donnelly | $200 | $210.51 | -34.9% | Mar 20, 2024 |
| Evercore ISI | Diane Pfenningwerth | $210 | $210.51 | -31.6% | Mar 20, 2024 |
| Robert W. Baird | Michael Bellisario | $210 | $204.66 | -31.6% | Mar 15, 2024 |
| Barclays | Brandt Montour | $168 | $147.44 | -45.3% | Mar 9, 2023 |
| Morgan Stanley | Analyst unavailable | $167 | $145.82 | -45.6% | Feb 7, 2023 |
| Wells Fargo | Analyst unavailable | $148 | $147.98 | -51.8% | Feb 2, 2023 |
| Barclays | Analyst unavailable | $139 | $136.05 | -54.8% | Dec 15, 2022 |
| Citigroup | Analyst unavailable | $148 | $138.11 | -51.8% | Dec 14, 2022 |
| Truist Financial | Analyst unavailable | $147 | $140.28 | -52.2% | Dec 5, 2022 |
| Morgan Stanley | Analyst unavailable | $171 | $141.42 | -44.3% | Dec 5, 2022 |
| Truist Financial | Analyst unavailable | $62 | $140.65 | -79.8% | Nov 15, 2022 |
| UBS | Analyst unavailable | $159 | $129.83 | -48.2% | Aug 3, 2022 |
| UBS | Robin Farley | $157 | $132.85 | -48.9% | May 17, 2022 |
| Morgan Stanley | Analyst unavailable | $144 | $145.38 | -53.1% | May 4, 2022 |
| Morgan Stanley | Analyst unavailable | $143 | $157.02 | -53.5% | May 2, 2022 |
| Wells Fargo | Dori Kesten | $160 | $150.67 | -47.9% | Feb 26, 2022 |
| Macquarie | Chad Beynon | $138 | $150.41 | -55.1% | Feb 20, 2022 |
| Morgan Stanley | Thomas Allen | $135 | $143.39 | -56.1% | Jan 30, 2022 |
| Evercore ISI | Richard Hightower | $155 | $144.52 | -49.5% | Jan 18, 2022 |
| Bernstein | Richard Clarke | $161 | $148.61 | -47.6% | Jan 10, 2022 |
| Argus Research | John Staszak | $178 | $155.02 | -42.1% | Dec 28, 2021 |
| Loop Capital Markets | Daniel Adam | $142 | $139.59 | -53.8% | Dec 2, 2021 |
| Truist Financial | Patrick Scholes | $139 | $146.04 | -54.8% | Oct 28, 2021 |
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Start freeCompany context
Snapshot as of publicationHilton Worldwide Holdings Inc., a hospitality company, engages in managing, franchising, and leasing hotels and resorts. It operates in two segments, Management and Franchise, and Ownership. The company engages in the hotel management and licensing of its brand names, trademarks, and service marks. It operates a brand portfolio of luxury, lifestyle, full service, focused service, all-suites hotel, and timeshare under the Waldorf Astoria Hotels & Resorts, LXR Hotels & Resorts, Conrad Hotels & Resorts, Signia by Hilton, NoMad, Canopy by Hilton, Graduate by Hilton, Tempo by Hilton, Motto by Hilton, Hilton Hotels & Resorts, DoubleTree…
Historical context
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Sources
- Earnings call transcript and parsed analysis · 2026-07-28T15:06:53.127434+00:00
- FN2 earnings calendar · 2026-09-02T01:23:14.593608+00:00
- Polygon adjusted daily market bars · 2026-09-24T02:30:53.846951+00:00
- Financial Modeling Prep analyst price-target consensus and quote snapshot · 2026-09-24T02:30:53.844169+00:00
Methodology
Reported and consensus figures come from FN2's earnings event records. Market reaction and volume are calculated from daily adjusted bars around the event; abnormal move subtracts the SPY move over the same window.
Analyst target low, average, and high values are derived at request time from each named analyst's latest persisted FMP target. The current-price marker comes from FN2's persisted market snapshot. They are sell-side estimates, not an FN2 valuation or recommendation.
Transcript intelligence is a structured synthesis of the current and prior earnings-call analyses. Missing values stay missing and are never estimated.
By FN2 Research · Updated · As of 2026-09-24. For educational purposes only; not investment advice.