Analyst Consensus ?
ConsensusBuy71 ratings
Bullish4664.8%
Neutral2535.2%
Bearish00.0%
FN2 Earnings Intelligence
Booking Holdings Inc. complete analyst coverage
Booking Holdings Inc. (BKNG) analyst consensus, price targets, and firm-level rating history from FN2 Research.
Analyst 52W Price Targets
$173.92Current
$86.84Low
$195.6Average
$309.84High
Latest persisted target per named analyst; persisted current price from FN2's market snapshot as of Sep 12, 2026. Not an FN2 forecast.
Firm-level rating actions
FMP grade actions identify the grading firm, not a named analyst.
| Firm | Rating | Prior rating | Action | Date |
|---|---|---|---|---|
| BTIG | Buy | Buy | Maintain | Aug 27, 2026 |
| Evercore ISI Group | Outperform | Outperform | Maintain | Aug 24, 2026 |
| Argus Research | Buy | Buy | Maintain | Aug 10, 2026 |
| Wells Fargo | Equal Weight | Equal Weight | Maintain | Aug 5, 2026 |
| Wedbush | Outperform | Outperform | Maintain | Aug 5, 2026 |
| UBS | Buy | Buy | Maintain | Aug 5, 2026 |
| Piper Sandler | Neutral | Neutral | Maintain | Aug 5, 2026 |
| Oppenheimer | Outperform | Outperform | Maintain | Aug 5, 2026 |
| Citigroup | Buy | Buy | Maintain | Aug 5, 2026 |
| Cantor Fitzgerald | Neutral | Neutral | Maintain | Aug 5, 2026 |
| BMO Capital | Outperform | Outperform | Maintain | Aug 5, 2026 |
| Benchmark | Buy | Buy | Maintain | Aug 5, 2026 |
| B. Riley Securities | Buy | Buy | Maintain | Aug 5, 2026 |
| Jefferies | Hold | Hold | Maintain | Jul 14, 2026 |
| TD Cowen | Buy | Buy | Maintain | Apr 29, 2026 |
| RBC Capital | Outperform | Outperform | Maintain | Apr 29, 2026 |
| JP Morgan | Overweight | Overweight | Maintain | Apr 29, 2026 |
| DA Davidson | Buy | Buy | Maintain | Apr 29, 2026 |
| Barclays | Overweight | Overweight | Maintain | Apr 29, 2026 |
| Baird | Outperform | Outperform | Maintain | Apr 29, 2026 |
| Deutsche Bank | Buy | Buy | Maintain | Apr 21, 2026 |
| Tigress Financial | Strong Buy | Strong Buy | Maintain | Apr 8, 2026 |
| Truist Securities | Buy | Buy | Maintain | Apr 6, 2026 |
| Bernstein | Market Perform | Market Perform | Maintain | Apr 6, 2026 |
| Morgan Stanley | Overweight | Equal Weight | Upgrade | Feb 24, 2026 |
| Susquehanna | Positive | Positive | Maintain | Feb 20, 2026 |
| Keybanc | Overweight | Overweight | Maintain | Feb 4, 2026 |
| Citizens | Market Perform | Market Outperform | Downgrade | Feb 4, 2026 |
| B of A Securities | Buy | Neutral | Upgrade | Nov 24, 2025 |
| JMP Securities | Market Outperform | Market Outperform | Maintain | Apr 30, 2025 |
| Citizens Capital Markets | Market Outperform | Market Outperform | Maintain | Feb 24, 2025 |
| Mizuho | Outperform | Outperform | Maintain | Dec 19, 2024 |
| Goldman Sachs | Neutral | Neutral | Maintain | Nov 1, 2024 |
| Erste Group | Buy | Hold | Upgrade | Jun 14, 2024 |
| HSBC | Buy | Buy | Maintain | May 7, 2024 |
| Edward Jones | Hold | Buy | Downgrade | Feb 16, 2024 |
| Ascendiant Capital | Buy | Buy | Maintain | Dec 29, 2023 |
| Credit Suisse | Outperform | Outperform | Maintain | Aug 4, 2023 |
| Gordon Haskett | Hold | Buy | Downgrade | Jan 25, 2023 |
| Wolfe Research | Peer Perform | Outperform | Downgrade | Dec 7, 2022 |
| Stifel | Hold | Hold | Maintain | Aug 4, 2022 |
| Cowen & Co. | Outperform | Outperform | Maintain | Oct 12, 2021 |
| Needham | Buy | Buy | Maintain | Nov 6, 2020 |
| SunTrust Robinson Humphrey | Buy | Buy | Maintain | May 8, 2020 |
| CFRA | Hold | Hold | Maintain | May 8, 2020 |
| Stifel Nicolaus | Hold | Hold | Maintain | Feb 27, 2020 |
| Consumer Edge Research | Overweight | Overweight | Maintain | Nov 18, 2019 |
| Bank of America | Neutral | Buy | Downgrade | Nov 1, 2019 |
| Raymond James | Market Perform | Outperform | Downgrade | Oct 25, 2019 |
| Telsey Advisory Group | Market Perform | Outperform | Downgrade | Mar 19, 2019 |
| PiperJaffray | Neutral | Overweight | Downgrade | Feb 28, 2019 |
| Atlantic Equities | Neutral | Overweight | Downgrade | Feb 28, 2019 |
| Argus | Buy | Hold | Upgrade | Mar 8, 2018 |
| MKM Partners | Neutral | Buy | Downgrade | Dec 7, 2017 |
| CLSA | Buy | Buy | Maintain | Dec 8, 2016 |
| Pacific Crest | Equal Weight | Sector Weight | Maintain | Nov 8, 2016 |
| Guggenheim | Neutral | Buy | Downgrade | May 4, 2016 |
| Moffett Nathanson | Buy | Buy | Maintain | Mar 8, 2016 |
| Redburn Partners | Buy | Buy | Maintain | Sep 4, 2015 |
| FBR Capital | Perform | Outperform | Downgrade | Dec 2, 2014 |
| Evercore Partners | Hold | Equal Weight | Maintain | Oct 10, 2014 |
| Macquarie | Outperform | Outperform | Maintain | Aug 12, 2014 |
| Buckingham Research | Neutral | Neutral | Maintain | Jun 27, 2014 |
| Oracle Investment Research | Buy | Strong Buy | Downgrade | Feb 20, 2014 |
| Monness Crespi Hardt | Buy | Buy | Maintain | Feb 19, 2014 |
| Monness, Crespi, Hardt | Buy | Neutral | Upgrade | Nov 8, 2013 |
| Janney Capital | Neutral | Neutral | Maintain | Sep 12, 2013 |
| Lazard | Buy | Buy | Maintain | May 29, 2013 |
| Ascendiant | Buy | Buy | Maintain | Jan 29, 2013 |
| Nomura | Buy | Buy | Maintain | Jan 25, 2013 |
| JG Capital | Overweight | Overweight | Maintain | Nov 20, 2012 |
Named analyst price targets
Upside is calculated against the persisted current price $173.92. FMP does not supply a rating on these named-analyst rows.
| Firm | Analyst | 52W target | Price when posted | Upside | Date |
|---|---|---|---|---|---|
| Bernstein | Richard Clarke | $188 | $210.48 | +8.1% | Aug 26, 2026 |
| Evercore ISI | Mark Mahaney | $270 | $214.39 | +55.2% | Aug 24, 2026 |
| Argus Research | Analyst unavailable | $245 | $210.21 | +40.9% | Aug 10, 2026 |
| Susquehanna | Shyam Patil | $240 | $207.02 | +38.0% | Aug 6, 2026 |
| D.A. Davidson | Tom White | $240 | $207.02 | +38.0% | Aug 6, 2026 |
| Truist Financial | Greg Miller | $242 | $205.1 | +39.1% | Aug 5, 2026 |
| Deutsche Bank | Analyst unavailable | $230 | $205.34 | +32.2% | Aug 5, 2026 |
| Cantor Fitzgerald | Deepak Mathivanan | $220 | $205.66 | +26.5% | Aug 5, 2026 |
| Wedbush | Ygal Arounian | $247 | $207.99 | +42.0% | Aug 5, 2026 |
| Oppenheimer | Analyst unavailable | $240 | $194.27 | +38.0% | Aug 5, 2026 |
| Mizuho Securities | Analyst unavailable | $240 | $194.27 | +38.0% | Aug 5, 2026 |
| Robert W. Baird | Analyst unavailable | $230 | $194.27 | +32.2% | Aug 5, 2026 |
| Piper Sandler | Analyst unavailable | $215 | $194.27 | +23.6% | Aug 5, 2026 |
| Wells Fargo | Analyst unavailable | $220 | $194.27 | +26.5% | Aug 5, 2026 |
| BMO Capital | Brian Pitz | $250 | $194.27 | +43.7% | Aug 5, 2026 |
| Jefferies | Analyst unavailable | $234 | $194.27 | +34.5% | Aug 5, 2026 |
| Goldman Sachs | Eric Sheridan | $215 | $178.86 | +23.6% | Jul 20, 2026 |
| Argus Research | John Staszak | $210 | $174.18 | +20.7% | Jul 9, 2026 |
| Wells Fargo | Analyst unavailable | $214 | $182.41 | +23.0% | Jun 30, 2026 |
| D.A. Davidson | Analyst unavailable | $230 | $173.19 | +32.2% | Apr 29, 2026 |
| Piper Sandler | Analyst unavailable | $195 | $175.92 | +12.1% | Apr 29, 2026 |
| Evercore ISI | Analyst unavailable | $245 | $173.38 | +40.9% | Apr 29, 2026 |
| Oppenheimer | Jed Kelly | $215 | $173.38 | +23.6% | Apr 29, 2026 |
| Cantor Fitzgerald | Deepak Mathivanan | $175 | $173.38 | +0.6% | Apr 29, 2026 |
| Robert W. Baird | Analyst unavailable | $215 | $173.38 | +23.6% | Apr 29, 2026 |
| Wells Fargo | Ken Gawrelski | $215 | $173.38 | +23.6% | Apr 29, 2026 |
| Barclays | Analyst unavailable | $210 | $173.38 | +20.7% | Apr 29, 2026 |
| Evercore ISI | Mark Mahaney | $250 | $180.28 | +43.7% | Apr 27, 2026 |
| Cantor Fitzgerald | Analyst unavailable | $180 | $180.28 | +3.5% | Apr 27, 2026 |
| Deutsche Bank | Benjamin Black | $210 | $192.02 | +20.7% | Apr 21, 2026 |
| Tigress Financial | Analyst unavailable | $260 | $181 | +49.5% | Apr 8, 2026 |
| Morgan Stanley | Brian Nowak | $220 | $154.83 | +26.5% | Feb 23, 2026 |
| Susquehanna | Analyst unavailable | $260 | $162.22 | +49.5% | Feb 20, 2026 |
| D.A. Davidson | Tom White | $240 | $158.44 | +38.0% | Feb 19, 2026 |
| Robert W. Baird | Analyst unavailable | $234 | $157.78 | +34.5% | Feb 19, 2026 |
| HSBC | Meredith Prichard Jensen | $309.84 | $158.44 | +78.2% | Feb 19, 2026 |
| Oppenheimer | Analyst unavailable | $240 | $170.8 | +38.0% | Feb 19, 2026 |
| BMO Capital | Analyst unavailable | $248 | $170.8 | +42.6% | Feb 19, 2026 |
| Cantor Fitzgerald | Deepak Mathivanan | $179.8 | $170.8 | +3.4% | Feb 19, 2026 |
| UBS | Stephen Ju | $259.4 | $170.8 | +49.1% | Feb 19, 2026 |
| Piper Sandler | Thomas Champion | $200 | $170.8 | +15.0% | Feb 19, 2026 |
| Barclays | Analyst unavailable | $220 | $170.8 | +26.5% | Feb 19, 2026 |
| Gordon Haskett Capital Corporation | Robert Mollins | $217.6 | $169.48 | +25.1% | Feb 10, 2026 |
| Wedbush | Analyst unavailable | $220 | $177.63 | +26.5% | Feb 6, 2026 |
| UBS | Stephen Ju | $264.32 | $204.89 | +52.0% | Feb 3, 2026 |
| Goldman Sachs | Eric Sheridan | $236.8 | $206.05 | +36.2% | Jan 27, 2026 |
| Wells Fargo | Analyst unavailable | $238.16 | $217.8 | +36.9% | Jan 9, 2026 |
| Cantor Fitzgerald | Deepak Mathivanan | $233.2 | $217.83 | +34.1% | Jan 8, 2026 |
| Argus Research | John Staszak | $256 | $211.92 | +47.2% | Jan 6, 2026 |
| Bernstein | Analyst unavailable | $216.28 | $214.69 | +24.4% | Jan 6, 2026 |
| BNP Paribas | Analyst unavailable | $244 | $193.44 | +40.3% | Nov 24, 2025 |
| BOCOM International Holdings Company | Analyst unavailable | $240 | $190.72 | +38.0% | Nov 24, 2025 |
| D.A. Davidson | Analyst unavailable | $264 | $209.68 | +51.8% | Oct 30, 2025 |
| Bernstein | Richard Clarke | $217.32 | $208.38 | +25.0% | Oct 30, 2025 |
| Wedbush | Analyst unavailable | $240 | $203.03 | +38.0% | Oct 29, 2025 |
| Cantor Fitzgerald | Deepak Mathivanan | $222 | $204.5 | +27.6% | Oct 29, 2025 |
| Mizuho Securities | Analyst unavailable | $240 | $204.5 | +38.0% | Oct 29, 2025 |
| UBS | Stephen Ju | $272.24 | $204.82 | +56.5% | Oct 29, 2025 |
| Truist Financial | Greg Miller | $232.4 | $204.15 | +33.6% | Oct 29, 2025 |
| Robert W. Baird | Analyst unavailable | $253 | $203.05 | +45.5% | Oct 29, 2025 |
| Wells Fargo | Analyst unavailable | $220.92 | $204.82 | +27.0% | Oct 29, 2025 |
| KeyBanc | Sergio Segura | $265.2 | $204.82 | +52.5% | Oct 29, 2025 |
| Morgan Stanley | Brian Nowak | $246 | $204.82 | +41.4% | Oct 29, 2025 |
| Barclays | Analyst unavailable | $250 | $204.82 | +43.7% | Oct 29, 2025 |
| Truist Financial | Analyst unavailable | $230 | $205.85 | +32.2% | Oct 27, 2025 |
| KeyBanc | Analyst unavailable | $258 | $209.22 | +48.3% | Oct 22, 2025 |
| Cantor Fitzgerald | Deepak Mathivanan | $223.6 | $210.82 | +28.6% | Oct 22, 2025 |
| Wells Fargo | Analyst unavailable | $217.72 | $216.72 | +25.2% | Oct 6, 2025 |
| Mizuho Securities | Analyst unavailable | $239 | $218.19 | +37.4% | Sep 29, 2025 |
| BMO Capital | Analyst unavailable | $240 | $224.52 | +38.0% | Jul 30, 2025 |
| Morgan Stanley | Analyst unavailable | $226 | $224.52 | +29.9% | Jul 30, 2025 |
| UBS | Analyst unavailable | $222.28 | $195.6 | +27.8% | Apr 28, 2025 |
| Cantor Fitzgerald | Deepak Mathivanan | $173.2 | $181.63 | -0.4% | Apr 16, 2025 |
| BTIG | Jake Fuller | $220 | $171.36 | +26.5% | Apr 4, 2025 |
| Truist Financial | Greg Miller | $188 | $194.91 | +8.1% | Nov 6, 2024 |
| RBC Capital | Brad Erickson | $210 | $189.96 | +20.7% | Nov 1, 2024 |
| Susquehanna | Shyam Patil | $220 | $189.96 | +26.5% | Nov 1, 2024 |
| Piper Sandler | Thomas Champion | $196 | $178.56 | +12.7% | Oct 31, 2024 |
| Evercore ISI | Mark Mahaney | $212 | $178.56 | +21.9% | Oct 31, 2024 |
| Barclays | Trevor Young | $204 | $178.56 | +17.3% | Oct 31, 2024 |
| Piper Sandler | Ross Sandler | $204 | $178.56 | +17.3% | Oct 31, 2024 |
| JMP Securities | Nicholas Jones | $200 | $171.91 | +15.0% | Oct 15, 2024 |
| Wells Fargo | Ken Gawrelski | $166.92 | $166.79 | -4.0% | Oct 8, 2024 |
| Barclays | Trevor Young | $180 | $166.79 | +3.5% | Oct 8, 2024 |
| Morgan Stanley | Brian Nowak | $168 | $151.48 | -3.4% | Sep 5, 2024 |
| Jefferies | John Colantuoni | $168 | $152.55 | -3.4% | Sep 4, 2024 |
| Jefferies | John Colantuoni | $174 | $135.34 | +0.0% | Aug 5, 2024 |
| Wedbush | Scott Devitt | $156 | $137.78 | -10.3% | Aug 2, 2024 |
| Oppenheimer | Jed Kelly | $184 | $156.38 | +5.8% | Jul 22, 2024 |
| Barclays | Trevor Young | $172 | $159.6 | -1.1% | Jul 11, 2024 |
| Argus Research | John Staszak | $184.6 | $159.6 | +6.1% | Jul 10, 2024 |
| Argus Research | John Staszak | $173.68 | $152.37 | -0.1% | Jun 4, 2024 |
| Oppenheimer | Jed Kelly | $168 | $143.27 | -3.4% | May 3, 2024 |
| Evercore ISI | Mark Mahaney | $180 | $138.92 | +3.5% | May 3, 2024 |
| B.Riley Financial | Naved Khan | $176 | $142.64 | +1.2% | Apr 3, 2024 |
| Seaport Global | Aaron Kessler | $175.2 | $153.86 | +0.7% | Feb 22, 2024 |
| BOCOM International Holdings Company | Aaron Kessler | $175.2 | $147.81 | +0.7% | Feb 20, 2024 |
| Wedbush | Scott Devitt | $194.4 | $5,112.68 | +11.8% | Dec 27, 2023 |
| Wedbush | Scott Devitt | $122.4 | $108.03 | -29.6% | Jun 6, 2023 |
| Morgan Stanley | Analyst unavailable | $92 | $78.91 | -47.1% | Aug 23, 2022 |
| Deutsche Bank | Lee Horowitz | $91.2 | $85.79 | -47.6% | Aug 18, 2022 |
| Wells Fargo | Analyst unavailable | $92 | $84.84 | -47.1% | Aug 15, 2022 |
| Susquehanna | Analyst unavailable | $112 | $77.17 | -35.6% | Aug 5, 2022 |
| Deutsche Bank | Lee Horowitz | $92 | $78.66 | -47.1% | Aug 4, 2022 |
| Stifel Nicolaus | Analyst unavailable | $92 | $76.78 | -47.1% | Aug 4, 2022 |
| Mizuho Securities | Analyst unavailable | $92 | $75.8 | -47.1% | Aug 4, 2022 |
| UBS | Analyst unavailable | $91.4 | $75.97 | -47.4% | Aug 1, 2022 |
| Truist Financial | Naved Khan | $104 | $73.39 | -40.2% | Jul 26, 2022 |
| Gordon Haskett Capital Corporation | Robert Mollins | $98.96 | $73.54 | -43.1% | Jun 28, 2022 |
| JMP Securities | Nicholas Jones | $92 | $77.24 | -47.1% | Jun 27, 2022 |
| Morgan Stanley | Brian Nowak | $84 | $72.59 | -51.7% | Jun 23, 2022 |
| Morgan Stanley | Analyst unavailable | $84 | $75.59 | -51.7% | Jun 23, 2022 |
| Truist Financial | Naved Khan | $120 | $79.17 | -31.0% | Jun 14, 2022 |
| Mizuho Securities | James Lee | $110 | $80.94 | -36.8% | May 10, 2022 |
| Stifel Nicolaus | Scott Devitt | $104 | $84.13 | -40.2% | May 5, 2022 |
| Tigress Financial | Ivan Feinseth | $128.4 | $89.47 | -26.2% | Apr 25, 2022 |
| Citigroup | Analyst unavailable | $104 | $89.58 | -40.2% | Apr 20, 2022 |
| Evercore ISI | Mark Mahaney | $116 | $84.08 | -33.3% | Mar 3, 2022 |
| Susquehanna | Shyam Patil | $116 | $91.26 | -33.3% | Feb 26, 2022 |
| Mizuho Securities | James Lee | $118 | $91.8 | -32.2% | Feb 24, 2022 |
| Credit Suisse | Stephen Ju | $114 | $91.8 | -34.5% | Feb 24, 2022 |
| Barclays | Mario Lu | $106.8 | $91.8 | -38.6% | Feb 24, 2022 |
| RBC Capital | Brad Erickson | $108 | $91.8 | -37.9% | Feb 24, 2022 |
| J.P. Morgan | Doug Anmuth | $104 | $91.8 | -40.2% | Feb 24, 2022 |
| Piper Sandler | Thomas Champion | $97.6 | $91.8 | -43.9% | Feb 24, 2022 |
| UBS | Lloyd Walmsley | $111 | $91.8 | -36.2% | Feb 24, 2022 |
| Morgan Stanley | Brian Nowak | $112.8 | $91.8 | -35.1% | Feb 24, 2022 |
| Gordon Haskett Capital Corporation | Robert Mollins | $113.32 | $91.8 | -34.8% | Feb 24, 2022 |
| Loop Capital Markets | Daniel Adam | $86.84 | $91.8 | -50.1% | Feb 24, 2022 |
| JMP Securities | Andrew Boone | $110 | $91.8 | -36.8% | Feb 24, 2022 |
| Stifel Nicolaus | Scott Devitt | $106 | $98.79 | -39.1% | Feb 23, 2022 |
| Piper Sandler | Thomas Champion | $98.8 | $98.04 | -43.2% | Jan 14, 2022 |
| Wolfe Research | Deepak Mathivanan | $126.4 | $98.6 | -27.3% | Jan 4, 2022 |
| D.A. Davidson | Tom White | $92 | $87.28 | -47.1% | Nov 29, 2021 |
| Tigress Financial | Ivan Feinseth | $126 | $93.65 | -27.6% | Nov 23, 2021 |
| Argus Research | John Staszak | $122.4 | $102.79 | -29.6% | Nov 10, 2021 |
| Citigroup | James Hardiman | $96 | $97.48 | -44.8% | Nov 4, 2021 |
| Bank of America Securities | Justin Post | $124 | $97.48 | -28.7% | Nov 4, 2021 |
| Cowen & Co. | Kevin Kopelman | $118 | $98.59 | -32.2% | Oct 12, 2021 |
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